Home - YAANA Ventures

VISION

At YAANA Ventures, our vision is to revolutionize the tourism and hospitality sector by fostering business ventures that not only uplift but also sustainably enrich the lives of all stakeholders involved.

REGIONAL NETWORK

Headquartered in the lush suburbs of Bangkok, Thailand, YAANA Ventures operates through a network of offices strategically positioned across Asia. This expansive footprint grants us unparalleled insight and expertise within the region.

DECADES OF EXPERIENCE

Our team comprises visionary entrepreneurs with a wealth of industry experience spanning decades. With a track record of establishing and nurturing numerous successful ventures in travel and hospitality, our partners bring invaluable expertise to the table.

IMPASSIONED DISCOVERY

At the core of our ethos lies a deep-seated belief in the transformative power of travel. We recognize travel as a conduit for profound self-discovery and personal growth. By prioritizing culturally immersive experiences, we are dedicated to crafting journeys that ignite the innate spirit of exploration within each traveler.

OUR STORY

YAANA Ventures’ story begins in the early 90s, a pivotal time for Southeast Asia as geopolitical shifts saw the opening of tourism in Laos, Cambodia, and Vietnam after decades of war and isolation. Founder Willem Niemeijer started Khiri Travel offering travel services for Thailand and Indochina, with the four countries as one destination. Over the next decades, the destination management company breaks ground in Myanmar, Indonesia, Sri Lanka, and the Maldives. Still, it continues to carry its founder’s DNA of a passion for exploration and sustainability.

Yet a restless spirit soon beckons Willem to expand his vision further, including the building of eco-lodges in some of the region’s most stunning locations.

As the dust settles on the latest expansions in hospitality, YAANA Ventures formed at the start of 2016. The company gives a home to Willem’s ventures. It creates a platform for new tourism, travel tech, and hospitality companies, united under the same vision and values, yet different in ambition and audacity.

VISION & VALUES

Our vision and values are the driving force behind each of our ventures. While each venture may have a different mission or focus on a different part of the sustainability in their region, we all share these core values in all of our ventures.

PILLARS OF EXPERTISE

YAANA Ventures proactively supports its portfolio companies towards enduring success, primarily through the development and promotion of its business leaders, strategy formulation, technology solutions, and entrepreneurial verve. Beyond business, YAANA Ventures aspires to do its part in tackling challenging issues facing our world through thought leadership, partnership, and concerted action. Our focus is on Travel, Hospitality, and Travel Tech.